CostuMagic, RFID system from Hong Kong Disneyland
Hong Kong Disneyland is the world’s fifth Disneyland and reaches millions of tourists every year. As one of the largest “wardrobe” in Hong Kong, more than 200,000 apparel and accessories has managed by the Disneyland. More than 6500 pieces of costume distributed to 2,500 cast members daily, and every single member needs 3 minutes to register to get their costume. You can imagine that 50 Disneyland colleagues waiting in the dressing room which just like shopping in a supermarket checkout point.
Since September last year, a self-service costumes borrow system (CostuMagic) has introduced to Hong Kong Disneyland which using radio frequency identification technology, the time of lend costumes to employees has being greatly saved. By CostuMagic, cast members just need to pick up their costume from dressing room, scan their staff card and costume (RFID tag inside) at one of four sets of self-services kiosks which outside the dressing room, and… that’s it! Plus the system will notice cast member if they choose wrong size of costumes from their actual size, awesome! According to Disneyland official, this RFID system enhanced the efficiency over half.
CostuMagic, the success of RFID technology in Hong Kong Disneyland has awarded “RFID application and creativity silver” by Hong Kong Article Numbering Association, and is now being used at Disneyland Florida.