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  • n.wang 14:21 on July 16, 2010 Permalink | Reply
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    A “NFC France” in steps 

    2005, Philips, Orange and Samsung Joint with retailers LaSer and Vinci Park implement a six-month NFC technology pilot project at city of Cannes . It was the biggest attempting of NFC service worldwide by that time. The main purpose is to collect feedback from telecommunications providers, retailers and the consumers.

    2009, Nice has won government funding to become the ‘city of reference’ for a pre-commercial phase of NFC testing, which involving four French mobile operators — Orange, SFR, Bouygues Telecom and NRJ Mobile. A total number of 4,000 NFC phones will on sale to subscribers in Nice initially. The phones will be the NFC version of touch-screen phone, the Samsung (S5230) Player One.

    2009, The French ministry of industry, has announced funding running into ‘several million euros’ for 13 innovation projects in the NFC and RFID fields. The projects winning funding across many areas, from public transportation, logistics management, secure payment solution to access control managing, medical records tracking, RFID-based real time stock tracking system, etc.

    2010, After the successful launch of the NFC service in Nice. The French Minister for Industry and also Mayor of Nice, Christian Estrosi, has announced plans to provide funding to allow a further three to five French cities to adopt NFC services within the next twelve months.

    2010, Details of twelve more government-support NFC and RFID projects has announced by the French Ministry of Industry. €4.5 million of funding from the French government will spend on those projects.The successful projects include applications in the trade, tourism, health and homecare services, sustainable development and consumer services.

     
  • n.wang 21:13 on April 8, 2010 Permalink | Reply
    Tags: , , , , Shanghai Expo   

    RFID, the Future E-Wallet. 

    Last month, China Mobile announced a 39.8 billion acquisition of 20% stake in Shanghai Pudong Development Bank, and according to the strategic cooperation memorandum between them, both parties intend to jointly develop mobile financial services and mobile e-commerce.While one month before, the February 6, China Mobile launched a new mobile payment. Beijing Mobile’s customers only need to exchange their local phone card to a RFID-SIM card, and top-up the E-wallet binding with that SIM card, then they can checkout in some supermarkets by their mobile phones.

    Mobile payment is just a basis for RFID applications; RFID will support the whole network throughout the property industry from the illusory concept to practical application.

    The RFID-SIM card launched by China Mobile is similar to Beijing bus card. This card can record mobile’s E-wallet balance through the internal integration of RFID chips, and exchange the card spending data. While mobile payment POS machine is the RFID reader, the RFID chip in the consumer’ phone is the tag. In fact, the bus card also has built-in RFID chip, but the difference is that the mobile E-wallet can achieve the wireless recharge and remote settlement through the mobile operators and banks work, so that all the processes available from pop-up to consumption can be completed by just a mobile phone.

    Think about this, during Shanghai Expo 2010, we can take a mobile phone with RFID-SIM card to Starbucks or McDonald’s to enjoy the breakfast by swiping our mobile, and then buy the metro ticket by swiping the phone to Expo Zone. Also, the ticket information for entering the Zone has already input into the RFID chip, we just need swipe the phone again to validate. If you feel hungry or thirsty, don’t worry, you can buy the drinks through Auto-Vending machines paying by your phone. That is the mobile phone payment function, and it is just a basic application of RFID technology.

    In fact, RFID in China is not a “new thing”. Currently RFID-tech has been used in many fields. For example, the Beijing Capital International Airport Terminal III has the world’s most advanced baggage conveyor system. This system can sort and send more than 19,000 baggages per hour, with the speed of 11 meters per second high-speed transmission. Each piece of luggage can be accurately transmitted from check-in counter to the aircraft on the apron in less than 25 minutes. The system installs the RFID tagged luggage into the pallet trucks, and begins real-time monitoring. Before the pallet trucks quickly bear in with the right boarding gate, passengers and baggage destination information has been pre-write into RFID tags in an instant.

    Along with the propulsion of the process of enterprise normalization in China, RFID technology will gradually extend to wider areas, and the cost of RFID will decrease gradually with the applications promotion and market expansion.

     
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